RFP# 2026-0156: Marketing and Campaign Services
PURPOSE OF THIS REQUEST FOR PROPOSALS
Friday, December 5, 2025
The purpose of the Request for Proposal (RFP) is to solicit sealed proposals to establish a contract through competitive negotiations for the procurement of marketing and campaigning services for the Early Childhood and Education Department to support, implement, and evolve multi-platform public awareness and engagement campaigns. All campaign deliverables must be developed with a digital-first approach and provided in English, Spanish, Diné (Navajo), and Vietnamese. Creative work must reflect the diversity of New Mexico’s families and communities.
Download RFP
Support
- Sonya Martinez, Procurement Manager
- (505) 670-8338
- Email: ececd.rfp@ececd.nm.gov
SCHEDULE OF EVENTS:
| Action | Responsible Party | Due Date |
| 1. Issue RFP | ECECD | 12/05/2025 |
| 2. Acknowledgement of Receipt Form | Potential Offerors | 12/12/2025 |
| 3. Deadline to Submit Written Questions | Potential Offerors | 12/19/2025 5PM |
| 4. Response to Written Questions | Procurement Manager | 12/23/2025 5PM |
| 5. Submission of Proposal | Potential Offerors | 01/05/2026 3PM MT |
Estimated Dates* |
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| 6. Proposal Evaluation | Evaluation Committee | 01/06/2026 – 01/13/2026 |
| 7. Selection of Finalists | Evaluation Committee | 01/16/2026 |
| 8. Finalize Contractual Agreements | Agency / Finalist Offerors | 01/23/2026 |
| 9. Contract Awards | Agency / Finalist Offerors | 01/29/2026 |
| 10 Protest Deadline | ECECD | 02/13/2026 |